About my Start-up
In Europe 4 million tons of used cooking oils (UCO) are produced per year and only 5% is collected, mostly for biofuel production. The rest is wrongly disposed of, polluting our environment. REWOW valorizes this waste product through a biotechnological process to produce bio-based materials which can find applications in different fields. REWOW’s idea solves the unsustainable production of fossil-based materials and lack of upcycle of UCOs. Bio-based materials are competitive. REWOW’s products are novel polymeric compounds that are not present in the market. The polymers are specifically aliphatic polyesters which can substitute other polyolefins which are not biodegradable. They are derived from waste materials and they show high versatility. In particular, these polymers can be used as dispersant and thickeners in cosmetic formulations such as sunscreen and make-up. The business model is based on the development and production, with subsequent marketing of these ingredients through direct and/or indirect channels. The continuous communication with sectors of R&D could enhance their performance and customization to create specific products for companies interested in these products.
Why your idea is a “winner"?:
Because we create a short value chain creating benefits for people, for the environment and for profit. Moreover, due to the high request of raw materials from asian countries, our product produces a valorization of waste and the production of raw materials which can substitute other from different origins. This can implement the need and the increase in values in the final products.
What is your current or intended business/revenue model?:
Do you have any Patent or IP registered (related to the solution that you are looking for an investment)?:
Pending patent WO2022023924A1
Has your technology already been implemented in any field/sector?:
We are currently implementing the technology in the cosmetic sector
Which market and customer need(s)/problem(s) is (are) your products(s)/service(s) going to solve?:
Final customers are constantly looking for products with ”green” claims, such as, sustainable, circular and naturally-derived. All of this to reduce the footprint on the environment. It is estimated that in the last years there was an increase of 100% of products containing ingredients with these claims. This puts a lot of pressure on producers of cosmetic formulations that are looking for innovative products that do not harm the environment. The products can be used in different fields. Moreover, the products are aliphatic polyesters that are known to be biodegradable polyesters that can reduce the impact on the environment. Specifically, the polyesters can be used in the cosmetic sector as dispersant and thickeners of cosmetic formulations instead of other components that derive from fossil resources or from virgin biological resources.
Expertise in Plastics degradation and synthesis of Bio-based polymers.
Vice President of the Young European Biotech Network and in the Executive board of the association Tondo (Milan, Italy)
Expertise in Technology Transfer and Industrial applicability
BSc. in Biotechnology and MSc in Industrial Biotechnology from the University of Palermo (Palermo, Italy)
PhD in Biotechnology from the University of Natural Resources and Life Sciences (Vienna, Austria)
Postdoc position in Biocatalysis and waste valorization at the KTH Royal Institute of Technology (Stockholm, Sweden) and from University of Bari Aldo Moro (Bari, Italy)
Expertise in B2B operations and in legal affairs.
MSc in Law from the University of Bari Aldo Moro (Bari, Italy) and Lawyer
Manager with diverse experience in leading teams in operation, training and talent management. Passionate about sustainable innovation, technology and digital transformation and to bring awareness of strategic and business objectives with a willingness to inspire and be inspired.
MBA from the SDA Bocconi (Milan, Italy)