About my Start-up
Relement is a Dutch pioneer in the emerging industry of renewable chemistry. We create and produce valuable and special bio-based aromatics from renewable non-edible biomass residues. This results in better aromatics, better end-products and above all: a better world.
Bio-based aromatics are the missing renewable element for many difficult-to-recycle products such as coatings, adhesives, lubricants and specialty composites. Our products provide an unmatched combination of sustainability and improved performance.
All elements matter.
Relement is a spin-off of TNO in collaboration with Biorizon.
Why your idea is a “winner"?:
Relement strategy focuses on specialty aromatics, not on mass market ingredients for plastic bottles
Relement, unlike competition, has opted for a blue ocean strategy focused on value and lower volume into a large 14 B€ specialties market.
Fossil aromatics are a bottleneck issue in coatings – our launching product bio MPA is the missing
renewable element – therefore Relement is initially focused on coatings. Bio MPA performance in coatings is unique and confirmed by many customers. Coating customers are eager to co-operate with Relement, because Relement adresses their needs.
In addition, Relement technology allows to expand to other bio-aromatics monomers with high purity in the future serving other markets as well such as lubricants and adhesives.
Relement has embraced an assett light strategy, meaning we will oursource production to a Contract Manufacturing Organisation (CMO) instead of establishing our own pilot or flagship facility. This shortens the time-to-market with many years whilst less funding is needed. For serving mass markets a flagship & commercial plant can be set up at a later moment in time.
And finally, our team is persistent, inspires others, likes to discover and is proud on achieved results. We will make this happen!
What is your current or intended business/revenue model?:
Relement is a B2B company: we develop, produce and sell bio-aromatics. Our bio-aromatics will be sold against a price per kg - the usual business model in chemicals
Do you have any Patent or IP registered (related to the solution that you are looking for an investment)?:
Relement is building a strong IP portfolio. Currently licenced synthesis patents cover 83% of relevant EU patents on bioaromatics synthesis. Relement plans to expand into application IP.
Relement collaborates with multiple partners to execute IP strategy through its next phase of growth.
Has your technology already been implemented in any field/sector?:
Relement is coordinating a value chain consortium in which our bio-aromatic bio MPA will be demonstrated in an alkyd coating to protect an electric wheelloader. Demonstration is expected in the summer of '23. See website www.brightcoatings.eu
Which market and customer need(s)/problem(s) is (are) your products(s)/service(s) going to solve?:
Relement offers the missing renewable element, called aromatics, for coatings and more.
Aromatics are needed for properties such as hardness, gloss, resistance of coating. Continuous performance improvements are driving and leading the industry. Bio-based coatings are becoming a requirement and a #1 priority for coating companies. Relement offers for both needs a solution.
Team members
Commercial & Management with Chemical leaders Croda, Honeywell UOP, start- and
scale-ups. MSc Chemtech, MBA
MSc Analytical & Chemtech, MBA,
Innovation and scale-up
management at Avebe & scale-ups
Finance director DSM coating resins, start-ups.
MA
Chemical sales and innovation
management at SME’s and TNO.
MSc Organic chemistry
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